Best Practices for Building a Winning Service Offering
Carrier Ethernet business services are a lucrative, seemingly “recession-proof” segment enjoying a phenomenal growth and strong demand. Depending on the strategy adopted by providers, Carrier Ethernet offerings show great variety in terms of service mix, geographic coverage, bandwidth capacity, and service sophistication. This marketing brief highlights the opportunities available in various industry verticals and reviews best practices for rolling out Carrier Ethernet Business Services.
Who Should Read:
Telecom managers responsible for new product strategy